Home Helpers Thrives In Down Economy
Home Helpers, the nation's leading senior care franchise, added 100 new franchise units last year and is looking forward to an even better year in 2009.

INDIANAPOLIS, IN, March 04, 2009 /24-7PressRelease/ -- Promoting independence, longevity and quality of life for America's rapidly growing senior population is an honorable mission - not to mention a business opportunity with enormous potential for growth in one of the country's fastest growing, recession-resistant industries. Add to that a savvy company president who previously helped build two of the country's top franchise brands, and it's apparent why Home Helpers literally can't stop growing.

As the nation's leading franchise specializing in non-medical and personal care and companionship services for seniors, new mothers and other individuals needing recuperative and continuing care, Home Helpers is rapidly filling demographic demand as more than 75 million Americans will reach age 65 in the next two decades. With a solid presence in more than 500 strategic markets in North America, Home Helpers added 100 franchised units in 2008 alone, expanding its caregiving network to be "the extended family when the family can't be there." Based on current agreements in the pipeline and strong market demand, company executives expect to at least match that growth in 2009.

Home Helpers President Emma Dickison, who took part in the booming growth of Blockbuster Video and Sylvan Learning Centers on their franchise executive teams, joined Home Helpers in 2007 based on the concept's marketplace viability - and her personal experiences with the benefits of in-home care for her own aging parents and grandparents.

"We strive to deliver the same quality care for the families we serve as we would expect for our own families - and for ourselves. My mother and grandmother had health issues that necessitated either an assisted living facility or in-home care," said Dickison. "Our family chose in-home care based on our own beliefs, as well as national statistics that show increased independence, security and the comfort of staying at home can help seniors lead longer and happier lives."

Like Dickison, many Home Helpers franchise owners have personal experiences that influenced their decision to join the franchise. These personal experiences and the desire to make a difference in the lives of others are a big part of the Home Helpers success story.

Home Helpers offers free in-home consultations, working with individual clients and their families to tailor flexible care plans to meet their specific needs and budgets. Services offered include companionship, grocery shopping, meal preparation, transportation, assistance bathing and dressing, medication reminders and light housekeeping.

Franchisees benefit from the proven system, extensive training, ongoing support and sophisticated marketing program Home Helpers provides. Franchise owners also have the option of an additional revenue stream, Direct Link In-Home Emergency Monitoring. Direct Link enables seniors to feel safer and live independently, 24/7, in the comfort of their own home longer than might otherwise be possible.

"Home Helpers offers its franchisees a proven business model in one of the country's fastest-growing, recession-resistant industries, and offers an opportunity to make a difference in the lives of clients they serve," said Dickison. "As long as care remains at Home Helpers' core, our system will thrive."

Press Release Contact Information:

Steve Phillips
Purple Trout, LLC
SEO Expert
10700 Montgomery Road, Suite 300
Indianapolis, IN
United States 45242
Voice: 8002164196
Fax: 5135632691
Website: Visit Our Website